1 SENTENCE SUMMARY: Rob Biesenbach’s “Unleash the Power of Storytelling” provides readers with powerful and innovative techniques to help them powerfully and effectively tell their own stories.
“A story has the power to transport us to a different place and time, to be part of something larger than ourselves, and to ignite our imaginations and inspire our journeys.” – Rob Biesenbach
Quick Info
Category: Communication Skills
Publish Date: 2018-02-13
# Pages: 178
ISBN: 0991081420
Where to Get It:
Buy on Amazon
Listen on Audible
Read more on Blinkist
Table of Contents
Overview
Storytelling is a powerful tool for communication, whether it’s used to build relationships and create memories or to help solve business problems and increase sales.
In Unleash the Power of Storytelling, author Rob Biesenbach delves into the power of storytelling and provides readers with practical tips on how to use it to their advantage.
He breaks down the elements of storytelling and explains how to turn a simple story into a powerful and persuasive message.
Biesenbach also examines the challenges and opportunities of modern storytelling, including how to capture an audience’s attention and how to use technology to tell stories in the digital age.
4 Key Lessons from Unleash the Power of Storytelling by Rob Biesenbach
1. Understand Your Audience
It is important to understand your audience and the context in which you are telling your story in order to make sure that your story resonates with them.
By understanding who your audience is and the situation you are in, you will be able to craft a story that will have a meaningful impact on them.
This lesson will help the reader craft stories that are tailored to the specific audience they are addressing and will help them to create a more powerful connection with their audience.
2. Leverage Emotion
One of the most powerful tools of storytelling is the ability to elicit emotion from your audience.
By creating an emotional connection with your audience, you can have a more profound impact on them and your story will be more memorable.
This lesson will help the reader understand the importance of being able to tap into the emotions of their audience in order to create a lasting connection.
3. Make It Relatable
In order for your story to have maximum impact, it needs to be relatable to your audience.
By making your story relevant and timely, you will be able to connect with your audience on a deeper level.
This lesson will help the reader craft stories that resonate with their audience by making them relatable and relevant to their context.
4. Tell a Good Story
Ultimately, the key to successful storytelling is to tell a good story.
This lesson will help the reader understand the importance of crafting stories that are engaging and entertaining.
By telling stories that are captivating and thought provoking, the reader will be able to have a more powerful impact on their audience.
Who Should Read It
This book should be read by business professionals, marketers, entrepreneurs, and anyone else looking to use storytelling to create a powerful connection with their customers.
Where to Get It
If you love the smell and the feel of a physical book, you can just click on the button below:
If you like to listen to audiobooks while doing the daily chores or when commuting to work, you can Try Audible Premium Plus and Listen to this Book for Free.
If you’re not sure yet, I recommend you to read a more in depth summary on Blinkist. You’ll also get a 7 day free trial and more than 5.000 other books to browse through.
About Rob Biesenbach
Rob Biesenbach is an award-winning storyteller, author and speaker.
He is the author of Unleash the Power of Storytelling, a book that encourages readers to use the power of story to make an impact in their lives, their businesses and the world.
He has over 15 years of experience in corporate and nonprofit storytelling, and helps people discover the power of storytelling to help drive business success, increase engagement, and develop leadership skills.
or Try Audible Premium Plus and Listen to this Book for Free
Other Communication Skills Books you may Like:
- Best Books on Communication Skills
- We Need to Talk by Celeste Headlee
- What Every Body is Saying by Joe Navarro
- Words That Change Minds by Shelle Rose Charvet
- Words That Work by Frank Luntz
Over to You
If you already read Unleash the Power of Storytelling by Rob Biesenbach, please take a moment to rate it and maybe write your feedback in the comments. You’ll help other readers make the best choice.
Thanks a lot,
Simon
Welcome to DailyBitsOfWisdom.com, my passion project inspired by my own battle with depression. Here, I share resources on journaling, positive affirmations, self-help insights, and book summaries, creating a nurturing space where we can connect, learn, and grow together on our journey to self-discovery and personal growth.